It was customary for ambassadors to gift the emperor with fine items while they return from distant lands. On such an accession, a Persian ambassador gifted a coconut to his emperor. The ministers and other distinguished people around the court were undoubtedly surprised. Everyone thought that sooner the ambassador may lose his head for making […]
If you are an artistic individual, you would certainly go for the block printed fabrics over a normal mechanical printed fabric. Why? Block printed fabrics carry the hard labor, hundreds of years of tradition, and the immense passion of the artisans who created them. It is truly a priceless item to wear and cherish until […]
You bought a new pair of jeans a year ago. But as the world went into isolation and working became work from home, you gained a few pounds around your waist. Fast forwards a year, your favorite jeans are now small to fit your newly grown body. It is a tragedy. You have barely worn […]
During the beginning of the 21st century, consumers began to demand information on how and where the products were being made. Until that point, catalyzed by the industrial revolution, manufacturers didn’t follow the necessary guidelines to protect the environment in any way to reduce the impact they had on the earth while producing these items. […]
Imagine 17th-century wales. The climate is cold and moist. People working for the textile industry were poor and were desperate for warm clothes. One of them decided to use the leftover sheep’s wool to create a fabric that was comfortable, warm, and moisture-wicking. It was the beginning of something beautiful. The world renounced flannel fabrics […]
Selecting fabric and developing a new collection is a daunting process. There are a million thing that needs to align along the way. Our specialists have put together an easy ‘6 step mental framework’ for making the right decision before selecting fabric for a collection. By the end of this article, you will know what […]
Fashion is represented in seasons. In Milan Fashion Week, Spring/Summer and Autumn/Winter (Fall season in the US) seasons are showcased. Thousands of artists, designers, and other fashion enthusiasts fly into the fashion capital to witness the latest fashion in the world. Fashion seasons are confusing and there is a reason for it. In this article, […]
Sustainability is a modern problem. The accumulation of the unregulated business practices of the industrial revolution has forced businesses to adapt to a “sustainable” way of doing business. Consumers are demanding it. In fact, they are starting to care about the way in which their products are manufactured. This includes the sourcing of raw materials, […]
The Vogue publication that was released last week, has an amazing cover with the Swedish climate activist Greta Thunberg in a brilliant fashion. Do not take this picture for some promotion of a fashion brand. Rather, it was a direct attack on the fast fashion industry. She said on Twitter, “You cannot mass produce fashion […]
As a consumer, we all have the freedom to choose from hundreds of patterns and designs on apparel. A quick walk through the ‘bazaar’ will confuse any shopper on which item to select. Most of us do not have an idea about how these prints are made on the material? In this article, we will […]
